BRAND & SQUARESPACE WEBSITE DESIGN
SeleneXR
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Selene XR is bringing 3D computer graphics, AI, and gaming technologies to the fashion industry. They’re using extended reality to enable fashion models, influencers, designers and retailers to achieve their goals through the creation of digital doubles, fashion and environments.
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I provided a comprehensive set of brand assets, including logos and starting graphics for their Instagram and LinkedIn profiles. Inspired by their innovative approach, I curated a colour palette and fonts that capture their creative abilities. Additionally, I crafted a simple yet effective Squarespace landing page website, featuring an introduction to SeleneXR's unique offerings through a promotional video and behind-the-scenes images showcasing their technology. The website serves as a gateway for potential customers and clients to make contact, enhancing SeleneXR's online presence and engagement with their target audience

Statement of Work
— Brand strategy
— Brand and visual Identity
— Image sourcing
— Squarespace website design
“Partnering with Purdie transformed our startup. From brand identity to business cards and website design, she guided us seamlessly. Her knack for asking the right questions sharpened our focus on our target audience, resulting in streamlined and impactful designs. The final outcome exceeded our expectations, perfectly capturing our brand essence. I wholeheartedly recommend Purdie to any founder seeking a talented ally in brand development.”
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